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A soundtrack for your business.

The power of Music is undeniable.  Music creates a connection and sets a mood.  It can motivate, attract and engage.  It can even turn shoppers into buyers.  We can help you use music to create an enticing environment to enhance your brand and drive sales.
Music

How it Works

75% of consumers believe that music is an important part of the ideal in-store experience. Research consistently proves that the right music has a positive effect on the bottom line.The right music helps you:

  • Retain customers and win new ones

  • Create a competitive advantage

  • Increase sales and employee productivity

PPJ works just like conventional radio stations, where both music and messaging are played, except there is no announcer. The “jukebox”, essentially a custom-built server housing special software, is fully automated; with music playlists made to match the hours of business it can begin playing when the venue opens and stop when the venue closes or, utilising a 24-hour format, it can play around the clock. Content is uploaded to the “jukebox” and rotated as required.

PPJ’s intelligent solution is centrally controlled which allows for the customisation of content for each branch individually. Thus, it is possible to have localised, customised content by region, city and even by branch.

Points of Difference

PPJ is a progressive service that allows hosts to entertain, inform and ultimately stimulate their customers with a selection of crystal clear, always appropriate background music and on-the-fly content (marketing, promotional and/or educational messages) which are highly relevant to their business.

With PPJ you are in control. PPJ’s in-store audio lets you offer your own mix of music and messaging – the exact mix that is required for each of your locations – and the ability to change out custom playlists as needed. We work hand-in-hand with you to ensure that your communications needs are met while at the same time adding to customer and employee satisfaction. That said, there are a number of distinct points of difference with the PPJ service offering:

  • PPJ is not a "radio station"; PPJ is an audio communications platform.
  • PPJ talks to your customers, not at them.
  • The volume, music tempo and style and messaging are meticulously tailored to suit your individual business.
  • The number and frequency of the messages are programmed for the specific needs of your individual business.
  • The length of message varies depending on the specific needs of your individual business.
  • The music is updated regularly to avoid the burn factor with staff and customers.